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Marketing Manager Salary in Fresno, CA β€” 2026 Guide

Estimated salaries are adjusted for Fresno's cost of living (index: 103). National data from BLS OEWS 2024; city adjustments reflect local market conditions.

Marketing Manager Salary in Fresno β€” Key Numbers

$162,349
Median Salary
$110,921
25th Percentile
$225,117
75th Percentile
$293,550
90th Percentile
National median (Marketing Manager)$157,620
vs. National median+3.0%
Fresno median household income$56,600
vs. City household income+186.8%

Cost of Living in Fresno

Cost of Living Index
103(100 = avg)
Median Monthly Rent$1,273/mo
Rent-to-Income Ratio9.4%
Annual rent cost$15,276
Median Home Price$345,000
Home Price / Salary2.1Γ—
20% Down Payment$69,000
Years to save (20% rate)2.1 yrs

Rent-to-income below 28% is considered affordable; above 35% is cost-burdened. Home price multiple below 3Γ— is affordable; above 5Γ— is expensive by traditional guidelines.

Job Market in Fresno

7.2%
Unemployment Rate
1,010,000
Metro Population
24 min
Avg Commute
31.7
Median Age

Fresno has a metro population of 1,010,000, offering a sizeable job market with strong opportunities across key sectors. The 7.2% unemployment rate is above the national average, which may reflect broader economic conditions in the region.

Frequently Asked Questions

How much does a Marketing Manager make in Fresno, CA?

The estimated median salary for a Marketing Manager in Fresno is $162,349 per year (2026). This is derived from the national BLS median of $157,620 adjusted by Fresno's cost of living index (103). The typical salary range runs from $110,921 (25th percentile) to $225,117 (75th percentile), with top earners reaching $293,550.

Is Fresno affordable for a Marketing Manager?

On a $162,349 annual salary, a Marketing Manager in Fresno would spend approximately 9.4% of gross monthly income on median rent ($1,273/month). This is well within the 28% affordability threshold, making Fresno relatively affordable for this profession. The median home price of $345,000 is 2.1Γ— the annual salary.

How does a Marketing Manager's salary compare to Fresno's overall income?

Fresno's median household income is $56,600. A Marketing Manager earning the city-adjusted median of $162,349 earns 186.8% more than the typical Fresno household β€” placing them solidly in the middle-to-upper income tier for the city.

Salary data from U.S. Bureau of Labor Statistics (BLS) OEWS, 2024 release. City salary estimates adjusted by cost of living index. City data from Census Bureau, BLS, Zillow, and ApartmentAdvisor (2024–2025). Last updated: March 2026.