How does a Marketing Manager's salary in Nashville compare to the rest of Tennessee?

Nashville's cost of living index is 112 vs. the national average of 100, so salaries are adjusted upward accordingly. A Marketing Manager earning the city-adjusted median of $176,534 earns $104,334 more than the median household income in Nashville ($72,200).

Marketing Manager Salary in Nashville, TN — 2026 Guide

Estimated salaries are adjusted for Nashville's cost of living (index: 112). National data from BLS OEWS 2024; city adjustments reflect local market conditions.

Marketing Manager Salary in Nashville — Key Numbers

$176,534

Median Salary

$120,613

25th Percentile

$244,787

75th Percentile

$319,200

90th Percentile

National median (Marketing Manager)$157,620

vs. National median+12.0%

Nashville median household income$72,200

vs. City household income+144.5%

Cost of Living in Nashville

Cost of Living Index

112(100 = avg)

Median Monthly Rent$1,556/mo

Rent-to-Income Ratio10.6%

Annual rent cost$18,672

Median Home Price$445,000

Home Price / Salary2.5×

20% Down Payment$89,000

Years to save (20% rate)2.5 yrs

Rent-to-income below 28% is considered affordable; above 35% is cost-burdened. Home price multiple below 3× is affordable; above 5× is expensive by traditional guidelines.

Job Market in Nashville

2.9%

Unemployment Rate

2,020,000

Metro Population

27 min

Avg Commute

34.6

Median Age

Nashville has a metro population of 2,020,000, offering a large, diverse job market with many employers across all industries. The 2.9% unemployment rate is below the national average, suggesting a tight labor market favorable to job seekers.

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Marketing Manager Salary in Tennessee

Statewide salary breakdown

Other Professions in Nashville

Physician$256,816 Chief Executive Officer$235,200 Dentist$196,571 IT Manager$189,851 Lawyer$163,251 HR Manager$152,712

Marketing Manager Salary — Other Tennessee Cities

Memphis, TN$132,401 Knoxville, TN$146,587 Chattanooga, TN$145,010 Clarksville, TN$140,282

Frequently Asked Questions

How much does a Marketing Manager make in Nashville, TN?

The estimated median salary for a Marketing Manager in Nashville is $176,534 per year (2026). This is derived from the national BLS median of $157,620 adjusted by Nashville's cost of living index (112). The typical salary range runs from $120,613 (25th percentile) to $244,787 (75th percentile), with top earners reaching $319,200.

Is Nashville affordable for a Marketing Manager?

On a $176,534 annual salary, a Marketing Manager in Nashville would spend approximately 10.6% of gross monthly income on median rent ($1,556/month). This is well within the 28% affordability threshold, making Nashville relatively affordable for this profession. The median home price of $445,000 is 2.5× the annual salary.

How does a Marketing Manager's salary compare to Nashville's overall income?

Nashville's median household income is $72,200. A Marketing Manager earning the city-adjusted median of $176,534 earns 144.5% more than the typical Nashville household — placing them solidly in the middle-to-upper income tier for the city.

Explore More Salary Data

Marketing Manager — National Marketing Manager in Tennessee All Salary Guides

Salary data from U.S. Bureau of Labor Statistics (BLS) OEWS, 2024 release. City salary estimates adjusted by cost of living index. City data from Census Bureau, BLS, Zillow, and ApartmentAdvisor (2024–2025). Last updated: March 2026.