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Marketing Manager Salary in Raleigh, NC β€” 2026 Guide

Estimated salaries are adjusted for Raleigh's cost of living (index: 105). National data from BLS OEWS 2024; city adjustments reflect local market conditions.

Marketing Manager Salary in Raleigh β€” Key Numbers

$165,501
Median Salary
$113,075
25th Percentile
$229,488
75th Percentile
$299,250
90th Percentile
National median (Marketing Manager)$157,620
vs. National median+5.0%
Raleigh median household income$75,200
vs. City household income+120.1%

Cost of Living in Raleigh

Cost of Living Index
105(100 = avg)
Median Monthly Rent$1,131/mo
Rent-to-Income Ratio8.2%
Annual rent cost$13,572
Median Home Price$380,000
Home Price / Salary2.3Γ—
20% Down Payment$76,000
Years to save (20% rate)2.3 yrs

Rent-to-income below 28% is considered affordable; above 35% is cost-burdened. Home price multiple below 3Γ— is affordable; above 5Γ— is expensive by traditional guidelines.

Job Market in Raleigh

3.0%
Unemployment Rate
1,540,000
Metro Population
25 min
Avg Commute
35.1
Median Age

Raleigh has a metro population of 1,540,000, offering a sizeable job market with strong opportunities across key sectors. The 3.0% unemployment rate is below the national average, suggesting a tight labor market favorable to job seekers.

Frequently Asked Questions

How much does a Marketing Manager make in Raleigh, NC?

The estimated median salary for a Marketing Manager in Raleigh is $165,501 per year (2026). This is derived from the national BLS median of $157,620 adjusted by Raleigh's cost of living index (105). The typical salary range runs from $113,075 (25th percentile) to $229,488 (75th percentile), with top earners reaching $299,250.

Is Raleigh affordable for a Marketing Manager?

On a $165,501 annual salary, a Marketing Manager in Raleigh would spend approximately 8.2% of gross monthly income on median rent ($1,131/month). This is well within the 28% affordability threshold, making Raleigh relatively affordable for this profession. The median home price of $380,000 is 2.3Γ— the annual salary.

How does a Marketing Manager's salary compare to Raleigh's overall income?

Raleigh's median household income is $75,200. A Marketing Manager earning the city-adjusted median of $165,501 earns 120.1% more than the typical Raleigh household β€” placing them solidly in the middle-to-upper income tier for the city.

Salary data from U.S. Bureau of Labor Statistics (BLS) OEWS, 2024 release. City salary estimates adjusted by cost of living index. City data from Census Bureau, BLS, Zillow, and ApartmentAdvisor (2024–2025). Last updated: March 2026.