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Marketing Manager Salary in Santa Rosa, CA — 2026 Guide

Estimated salaries are adjusted for Santa Rosa's cost of living (index: 148). National data from BLS OEWS 2024; city adjustments reflect local market conditions.

Marketing Manager Salary in Santa Rosa — Key Numbers

$233,278
Median Salary
$159,381
25th Percentile
$323,469
75th Percentile
$421,800
90th Percentile
National median (Marketing Manager)$157,620
vs. National median+48.0%
Santa Rosa median household income$88,400
vs. City household income+163.9%

Cost of Living in Santa Rosa

Cost of Living Index
148(100 = avg)
Median Monthly Rent$2,100/mo
Rent-to-Income Ratio10.8%
Annual rent cost$25,200
Median Home Price$680,000
Home Price / Salary2.9×
20% Down Payment$136,000
Years to save (20% rate)2.9 yrs

Rent-to-income below 28% is considered affordable; above 35% is cost-burdened. Home price multiple below 3× is affordable; above 5× is expensive by traditional guidelines.

Job Market in Santa Rosa

4.0%
Unemployment Rate
510,000
Metro Population
27 min
Avg Commute
40.3
Median Age

Santa Rosa has a metro population of 510,000, offering a sizeable job market with strong opportunities across key sectors. The 4.0% unemployment rate is near the national average.

Financial Calculators for Santa Rosa

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Cost of Living — Santa Rosa
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Marketing Manager Salary in California
Statewide salary breakdown

Other Professions in Santa Rosa

Physician$339,364Chief Executive Officer$310,800Dentist$259,755IT Manager$250,875Lawyer$215,725HR Manager$201,798

Marketing Manager Salary — Other California Cities

Los Angeles, CA$272,683San Francisco, CA$337,307San Jose, CA$312,088San Diego, CA$256,921Riverside, CA$192,296

Frequently Asked Questions

How much does a Marketing Manager make in Santa Rosa, CA?

The estimated median salary for a Marketing Manager in Santa Rosa is $233,278 per year (2026). This is derived from the national BLS median of $157,620 adjusted by Santa Rosa's cost of living index (148). The typical salary range runs from $159,381 (25th percentile) to $323,469 (75th percentile), with top earners reaching $421,800.

Is Santa Rosa affordable for a Marketing Manager?

On a $233,278 annual salary, a Marketing Manager in Santa Rosa would spend approximately 10.8% of gross monthly income on median rent ($2,100/month). This is well within the 28% affordability threshold, making Santa Rosa relatively affordable for this profession. The median home price of $680,000 is 2.9× the annual salary.

How does a Marketing Manager's salary compare to Santa Rosa's overall income?

Santa Rosa's median household income is $88,400. A Marketing Manager earning the city-adjusted median of $233,278 earns 163.9% more than the typical Santa Rosa household — placing them solidly in the middle-to-upper income tier for the city.

Explore More Salary Data

Marketing Manager — NationalMarketing Manager in CaliforniaAll Salary Guides

Salary data from U.S. Bureau of Labor Statistics (BLS) OEWS, 2024 release. City salary estimates adjusted by cost of living index. City data from Census Bureau, BLS, Zillow, and ApartmentAdvisor (2024–2025). Last updated: March 2026.