Marketing Manager Salary in Utica, NY — 2026 Guide
Estimated salaries are adjusted for Utica's cost of living (index: 80). National data from BLS OEWS 2024; city adjustments reflect local market conditions.
Marketing Manager Salary in Utica — Key Numbers
Cost of Living in Utica
Rent-to-income below 28% is considered affordable; above 35% is cost-burdened. Home price multiple below 3× is affordable; above 5× is expensive by traditional guidelines.
Job Market in Utica
Utica has a metro population of 145,000, offering a growing job market with opportunities especially in established local industries. The 5.0% unemployment rate is near the national average.
Financial Calculators for Utica
Other Professions in Utica
Marketing Manager Salary — Other New York Cities
Frequently Asked Questions
How much does a Marketing Manager make in Utica, NY?
The estimated median salary for a Marketing Manager in Utica is $126,096 per year (2026). This is derived from the national BLS median of $157,620 adjusted by Utica's cost of living index (80). The typical salary range runs from $86,152 (25th percentile) to $174,848 (75th percentile), with top earners reaching $228,000.
Is Utica affordable for a Marketing Manager?
On a $126,096 annual salary, a Marketing Manager in Utica would spend approximately 8.1% of gross monthly income on median rent ($850/month). This is well within the 28% affordability threshold, making Utica relatively affordable for this profession. The median home price of $135,000 is 1.1× the annual salary.
How does a Marketing Manager's salary compare to Utica's overall income?
Utica's median household income is $44,600. A Marketing Manager earning the city-adjusted median of $126,096 earns 182.7% more than the typical Utica household — placing them solidly in the middle-to-upper income tier for the city.
Explore More Salary Data
Salary data from U.S. Bureau of Labor Statistics (BLS) OEWS, 2024 release. City salary estimates adjusted by cost of living index. City data from Census Bureau, BLS, Zillow, and ApartmentAdvisor (2024–2025). Last updated: March 2026.