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Marketing Manager Salary in Amarillo, TX β€” 2026 Guide

Estimated salaries are adjusted for Amarillo's cost of living (index: 87). National data from BLS OEWS 2024; city adjustments reflect local market conditions.

Marketing Manager Salary in Amarillo β€” Key Numbers

$137,129
Median Salary
$93,690
25th Percentile
$190,147
75th Percentile
$247,950
90th Percentile
National median (Marketing Manager)$157,620
vs. National median-13.0%
Amarillo median household income$56,400
vs. City household income+143.1%

Cost of Living in Amarillo

Cost of Living Index
87(100 = avg)
Median Monthly Rent$850/mo
Rent-to-Income Ratio7.4%
Annual rent cost$10,200
Median Home Price$185,000
Home Price / Salary1.3Γ—
20% Down Payment$37,000
Years to save (20% rate)1.3 yrs

Rent-to-income below 28% is considered affordable; above 35% is cost-burdened. Home price multiple below 3Γ— is affordable; above 5Γ— is expensive by traditional guidelines.

Job Market in Amarillo

3.4%
Unemployment Rate
310,000
Metro Population
18 min
Avg Commute
33.8
Median Age

Amarillo has a metro population of 310,000, offering a growing job market with opportunities especially in established local industries. The 3.4% unemployment rate is below the national average, suggesting a tight labor market favorable to job seekers.

Frequently Asked Questions

How much does a Marketing Manager make in Amarillo, TX?

The estimated median salary for a Marketing Manager in Amarillo is $137,129 per year (2026). This is derived from the national BLS median of $157,620 adjusted by Amarillo's cost of living index (87). The typical salary range runs from $93,690 (25th percentile) to $190,147 (75th percentile), with top earners reaching $247,950.

Is Amarillo affordable for a Marketing Manager?

On a $137,129 annual salary, a Marketing Manager in Amarillo would spend approximately 7.4% of gross monthly income on median rent ($850/month). This is well within the 28% affordability threshold, making Amarillo relatively affordable for this profession. The median home price of $185,000 is 1.3Γ— the annual salary.

How does a Marketing Manager's salary compare to Amarillo's overall income?

Amarillo's median household income is $56,400. A Marketing Manager earning the city-adjusted median of $137,129 earns 143.1% more than the typical Amarillo household β€” placing them solidly in the middle-to-upper income tier for the city.

Salary data from U.S. Bureau of Labor Statistics (BLS) OEWS, 2024 release. City salary estimates adjusted by cost of living index. City data from Census Bureau, BLS, Zillow, and ApartmentAdvisor (2024–2025). Last updated: March 2026.